View 2027 ScheduleEventsWatch

    Road to the Crown Vendor Opportunities

    SELL.ACTIVATE.GETSEEN.

    Put your food truck, product, service, or brand in front of thousands of athletes, parents, coaches, and football families across a high-energy Road to the Crown event weekend.

    3,000–7,000+

    Attendees per event

    2 DAYS

    Of event traffic

    3 MAX

    Food vendors per standard event

    MULTIPLE

    Buying windows throughout the weekend

    Limited Food Vendor Availability

    No more than three (3) food vendors are approved per standard event.

    Why Vendors Win Here

    A professional event environment built around traffic, time on-site, repeat buying moments, and thoughtful category control.

    Traffic

    Thousands of athletes, parents, coaches, and fans move through Road to the Crown event weekends.

    Dwell Time

    Families remain on-site for extended periods, creating multiple opportunities to engage and sell.

    Repeat Purchase Windows

    Morning, lunch, afternoon, and championship traffic create multiple buying moments throughout the weekend.

    Category Control

    Vendor approvals are intentionally limited to protect the quality of the experience and reduce unnecessary category overcrowding.

    Who Should Apply?

    Bring a prepared product, service, or activation that fits the event environment and your selected market.

    Food & Beverage
    Apparel & Merchandise
    Sports Equipment
    Recovery & Wellness
    Nutrition & Hydration
    Family Products
    Local Businesses
    Sports Services

    Choose Your Vendor Level

    One event investment. Two days of access. Multiple sales windows.

    Sell

    Direct event access

    Approved Vendor Access

    Sell on-site

    For vendors who want direct event access and a professional on-site presence.

    $1,200

    • Approved vendor space
    • Ability to sell on-site
    • Event-day setup instructions
    • Access to 3,000–7,000+ event attendees
    • Limited food vendor approvals at most standard events
    • Vendor check-in instructions
    • —Promotional support
    • —Social media posts
    • —Email/text promotion
    • —Premium placement
    • —Sponsorship rights
    • —DR7 logo usage
    • —Guaranteed sales

    Promote

    Stronger event visibility

    Vendor Visibility Boost

    Basic awareness

    For vendors who want stronger visibility before and during the event.

    $1,500

    • Approved Vendor Access
    • Website vendor listing
    • Vendor name/logo on approved vendor lineup graphic
    • One event-week social story
    • One event-week vendor mention
    • Basic event-day PA mention, when available
    Most Popular

    Featured Vendor Spotlight

    Dedicated promotion

    For vendors who want stronger visibility before and during the event.

    $2,000

    • Approved Vendor Access
    • Website vendor listing
    • Dedicated vendor spotlight social post
    • Vendor spotlight graphic or short reel
    • Event-day PA announcement
    • Event recap mention
    • Booth/truck location callout
    • Menu or product feature on social media

    Amplify

    Deeper promotion and traffic support

    Vendor Traffic Amplification

    Drive attention to your menu, booth, truck, product or offer

    For brands looking for deeper promotion, traffic-driving support, and stronger event visibility.

    $3,000

    • Approved Vendor Access
    • Featured website placement
    • Menu/product feature before the event
    • Menu or offer promoted through DRSPORTZ-owned channels, when available
    • Email blast inclusion, when available
    • Text message inclusion, when available
    • Social media spotlight
    • Vendor graphic or reel
    • Event-day PA announcements
    • Live event callouts, when available
    • Booth/truck location promotion
    • Post-event recap visibility
    • Commercial-style ad placement during DRSPORTZ media coverage, when available

    Crown National Vendor Partner

    Championship-Level Brand Activation

    Custom

    For brands looking for a larger presence at the championship destination, Crown National offers custom vendor and activation opportunities built around visibility, engagement, and event integration.

    • Premium vendor access
    • Championship-level placement
    • Website visibility
    • Social media campaign
    • Event commercial/ad placement
    • DRSPORTZ event media exposure, when available
    • PA announcements
    • Recap visibility
    • Potential category exclusivity
    • Custom sponsor-style benefits

    Custom

    Be Ready to Apply

    Requirements vary by vendor type, venue, and jurisdiction. DRSPORTZ will confirm what applies during review.

    Business information
    Vendor category
    Menu or product list
    Pricing
    Certificate of insurance
    Health permit / food permit
    Sales tax permit if applicable
    Vendor agreement
    Payment confirmation

    How It Works

    A clear approval process from application through event day.

    1. 01

      Apply

      Select your event, vendor category, and desired package.

    2. 02

      Review

      DRSPORTZ reviews fit, licensing, space, professionalism, and event needs.

    3. 03

      Approval

      Approved vendors receive requirements, agreement information, and payment instructions.

    4. 04

      Complete

      Submit required documents, sign the agreement, and complete payment.

    5. 05

      Event day

      Receive setup instructions, arrival timing, placement information, operating hours, and on-site procedures.

    Select Your 2027 Event

    2027 Road to the Crown · Official Schedule

    January 16–17, 2027

    DR7 Road to the Crown — Houston

    Houston, TX

    Announced

    February 6–7, 2027

    DR7 Road to the Crown — Leesburg

    Leesburg, FL

    Announced

    February 13–14, 2027

    DR7 Road to the Crown — Fort Worth

    Fort Worth, TX

    Announced

    February 20–21, 2027

    DR7 Road to the Crown — Gulfport

    Gulfport, MS

    Announced

    February 27–28, 2027

    DR7 Road to the Crown — Houston

    Houston, TX

    Announced

    March 6–7, 2027

    DR7 Road to the Crown — Leesburg

    Leesburg, FL

    Announced

    March 13, 2027

    DR7 Road to the Crown — LaGrange

    LaGrange, GA

    Announced

    March 20–21, 2027

    DR7 Road to the Crown — Oklahoma City

    Oklahoma City, OK

    Announced

    March 27, 2027

    DR7 Road to the Crown — Dallas

    Dallas, TX

    Announced

    April 3–4, 2027

    DR7 Road to the Crown — Leesburg

    Leesburg, FL

    Announced

    April 9–11, 2027

    Crown Weekend — The Crown National Championship

    Round Rock, TX

    Announced

    Select one event as your application anchor. Use the participation scope in the application to tell DRSPORTZ whether you are interested in one event, multiple events, or the full tour; additional events are discussed during review.

    Vendor Application

    Apply for Vendor Approval

    Complete the five-step request below. Submission starts an honest review; it does not guarantee approval.

    Step 1: Business

    Vendor Privacy & Data

    Vendors do not receive access to DRSPORTZ customer emails, phone numbers, athlete data, parent data, team data, or contact lists.

    DRSPORTZ may promote approved vendor information through DRSPORTZ-owned email, text, social media, website, media, and event-day communication channels when available. DRSPORTZ does not guarantee sales, revenue, customer volume, or specific promotional results.

    Ready to Bring Your Business to the Road to the Crown?

    Apply for vendor approval and select the event opportunities that best fit your business.